About

Hey there,

Thanks for stopping by! This is a website dedicated to various creative projects I’ve been involved in over the years and I keep it up hoping to inspire someone out there in Digitalland. It also houses my design portfolio and links to my musical projects.

I’m a UX/UI Lead Designer and have a speciality in leading the design and user experience of interfaces, apps, and websites. I’ve presented designs and UX/UI I’ve created to top-tier clients and I thrive on the process from interpreting complex technical specifications all the way through beautiful on-brand designs. Lately I’ve been going beyond UX & Design and also owning projects in a Product Owner/Product Designer role.

Currently I am a Lead UX Designer Consultant leading design projects for major clients.  I’ve worked with some huge brands in my career including Best Buy, Major League Baseball, Humana, Express, The North Face, Michaels, PacSun, Meijer, Case, New Holland and so many more.  In print as an Art Director I’ve worked on products & books that were sold at an international scale and you might have seen in retailers such as Walmart, Target, Barnes & Noble, Walgreens, and others. I have extensive experience in e-commerce, fashion, automotive, healthcare, publishing, charity/non-profit, and agriculture industries, among others.

travis_trapdoorAnother passion of mine is Music.  I’ve formed a lot of bands and written and recorded a lot of songs. Led the creation of some hilarious music videos. These have been featured nationally on television shows such as 90210, CBS NFL Football, during NCAA Big Ten Conference games, and networks such as HBO, Cannes Film Festival, Fuse TV, MTV Latin America, including many others. Some of my music has even ended up as theme music for games on the Nintendo Wii! I created a music label called Sweet Goodness to manage this catalog of music. Besides my own music, I’ve also produced and recorded other artists, recorded voice-over work for big clients such as Kraft Foods, and have done sound design for a variety of Chicago theatre productions. Find my music on Spotify.

Whew! That was a lot to get through. Check out the other areas in this site to check out my work in action. Shoot me an email if you want to get in touch.

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Sweet Goodness Creative